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网站优化SEO关键词的选择策略及注意事项

来源:www.sjkhdkf.com 发布时间:2016/03/25

1、关键词优化要选择被搜索次数最多,竞争最小的关键词
keyword optimization is to select the most number of searches, the smallest competition keywords
最有效率的关键词就是被用户搜索最多,竞争者网页最少。
The most efficient keyword search is to be the most minimal user competitors website.
2、关键词不要太广泛
do not be too extensive keyword
广泛的关键词竞争需要花费巨大,如要想在“网站优化”、“旅游”、“手机”等关键词排名到前十或二十,所要花费的恐怕不是几万或者几十万,而是上百万。更不划算的是,就算您的网站在这类关键词排到前面,搜索这类词的用户目的很不明确,转化率也不会很高。选择关键词应该比较具体,且有针对性。可以是“章丘网站优化”“苹果手机”等,相对具体的关键词。
A wide range of competitive keywords require costly, as in order to "Website Optimizer", "tourism", "mobile phone" and other words to rank the top ten or twenty, probably not want to spend tens or hundreds of thousands, but millions. More worthwhile is that even if your site is in keywords such discharged in front of users searching these words very clear purpose, the conversion rate is not high. Select keywords should be more specific and targeted. It can be "commercial river site optimization", "iPhone" and other, relatively specific keywords.
3、关键词不要太长或太特殊
not too long or too specific keyword
核心关键词不要太广泛,也不要太长。不要以公司名称做主要关键词。
Core keywords should not be too wide, not too long. Do not do the main keywords company name.
4、站在用户的角度思考
from the user's point of view Reflections
网站的经营者,设计者在建设网站时一定要站在用户的角度考虑什么样的关键词更加合适。
Web site operators, designers in the construction site must be from the user's point of view what keywords more appropriate.
5、优化关键词要和网站有相关性
keywords to optimize the site and correlated
如果选择的关键词和网站没有相关性,搜索引擎一看就知道你在作弊,那么你的网站也就准备随时被罚、被封。这些词用户看一看就离开你,有流量却没有销售又什么用呢?
And the site is not relevant, the search engines see that you are cheating, then your website will be ready fined blocked. These words users look away from you, there is traffic but no sales, then what use is it?