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中小企业选择微信小程序的八大理由!

来源:www.sjkhdkf.com 发布时间:2019/04/22

1、节约成本

1. Cost savings

线下实体经营获客受到经营时间、地理位置、服务态度、产品展示、租金等多重因素影响,获客成本越来越高。企业开发小程序,可通过互联网平台保证企业长期处于开业状态,并且线上的小程序开发及维护成本要低于线下门店成本,大大节省企业的开支,企业也可不在局限于线下实体店的固定方式与流量,可以多样化经营自己的产品,从而获取更多盈利。同时,通过网络可实现各种模式的推广,通过更低的推广成本获得更高的利益。企业小程序开发成本小、宣传广、时效长,能为企业节约大量的宣传成本。

Under-line entity operation is affected by multiple factors such as operating time, geographical location, service attitude, product display, rent and so on. The cost of receiving customers is getting higher and higher. Enterprises can develop small programs through the Internet platform to ensure that enterprises are in the open state for a long time, and the cost of developing and maintaining small programs online is lower than the cost of offline stores, which greatly saves the expenses of enterprises. Enterprises can also not confine themselves to the fixed way and flow of offline physical stores, and can diversify their products to obtain more profits. At the same time, through the network can achieve the promotion of various modes, through lower promotion costs to obtain higher benefits. Enterprise small program development cost is small, propaganda is wide, time-consuming, can save a lot of propaganda costs for enterprises.

章丘网站优化

2、找到意向客户,客户也能时刻能找到企业

2. Find intentional customers, customers can always find Enterprises

不管是世界各国大的采购商,还是小的个人企业消费者,基本上都是主要利用互联网络来寻找新的产品、新的供应商、新的服务,因为这样做费用最低,效率最高。同时,企业通过小程序,可把产品服务展示到小程序,消费者可通过搜索进入小程序,实现购物消费。

Whether big purchasers or small individual business consumers in the world, they basically use the Internet to find new products, suppliers and services, because it is the lowest cost and the most efficient way to do so. At the same time, enterprises can display products and services to small programs through small programs. Consumers can enter small programs through search to achieve shopping consumption.

3、展示企业实力

3. Showing the Strength of Enterprises

企业小程序开发,能全面、详细地介绍公司及公司产品,可以把任何想让人们知道的东西放入小程序,如公司简介、公司业绩、产品的外观、功能及其使用方法等,都可以展示于企业小程序上,从而能让消费者、合作伙伴等看到企业实际情况,展示企业的实力。不但能够在国内“亮相”,还能起到一种宣传企业、产品和服务的作用。从而更具体地展示企业实力,提高客户与合作伙伴的信任度。

Enterprise small program development can fully and detailedly introduce the company and its products. It can put anything that people want to know into the small program, such as company profile, company performance, product appearance, function and use method, etc. It can be displayed on the small program of the enterprise, so that consumers and partners can see the actual situation of the enterprise and show the strength of the enterprise. Not only can it make its appearance in China, but also it can play a role in publicizing enterprises, products and services. In order to display the strength of the enterprise more specifically and improve the trust of customers and partners.

4、树立企业品牌形象

4. Establishing Enterprise Brand Image

如果客户通过网络平台查不到企业的任何信息,也看不到企业的小程序,会导致很难获得新客户。酒香不怕巷子深在互联网时代似乎已经不再成立。在互联网时代,消费者已经习惯了有事没事通过网络搜索查找各类信息,并通过互联网实现购物需求。而企业开发小程序,不但能让全国各地的消费者通过网络快速进入小程序,了解相关需求、及时咨询外,还能直接通过小程序实现成交,从而通过小程序为企业带来新客户新业绩。有利于快速树立企业品牌形象。

If customers can not find any information about the enterprise through the network platform, and can not see the small programs of the enterprise, it will be difficult to obtain new customers. Wine fragrance is not afraid of lanes deep in the Internet era seems to have no longer established. In the Internet age, consumers have become accustomed to finding all kinds of information through Internet search and realizing shopping demand through the internet. The development of small programs by enterprises not only enables consumers throughout the country to quickly enter small programs through the network, to understand the relevant needs, timely consultation, but also directly through small procedures to achieve transactions, thus bringing new customer performance to enterprises through small procedures. It is conducive to the rapid establishment of corporate brand image.

章丘网站优化

5、迅速传播企业信息提高知名度

5. Disseminating Enterprise Information Quickly and Improving Visibility

互联网时代是一个信息流时代,信息传播非常迅速,使用人群也极其广泛,在推广得当的情况下,我们可以利用小程序在线上增加企业知名度,曝光率,从而获得大量的潜在客户与粉丝。而新成立的企业,很难被更多人知道。新品牌销售也是比较困难的事情。而企业小程序开发,可让企业快速通过互联网的传播速度快、传播范围广、传播实效长等多种有利因素,快速进行推广宣传,让更多客户通过网络快速了解到企业与企业形象,短时间提高企业知名度。

The Internet age is an information flow era, information dissemination is very fast, and the user population is extremely wide. In the case of proper promotion, we can use small programs online to increase corporate visibility and exposure, thus obtaining a large number of potential customers and fans. It is difficult for more people to know about newly established enterprises. It is also difficult to sell new brands. Enterprise small program development can enable enterprises to quickly spread through the Internet fast, wide range of dissemination, long-term effectiveness and other favorable factors, rapid promotion and publicity, so that more customers quickly understand the image of enterprises and enterprises through the network, and improve the visibility of enterprises in a short time.

6、提高企业市场竞争力

6. Improving the Competitiveness of Enterprises in the Market

现在的绝大部分消费者,基本上都会选择去网上查找,如果企业有小程序,那么用户会比较信任,选择购买企业产品,如果没有小程序他们可能会购买竞争对手产品。所以,企业开发小程序,可提高企业竞争力,增加销量。

Now most consumers, basically, will choose to search online. If the enterprise has small programs, then users will be more trusted and choose to buy enterprise products. If there are no small programs, they may buy competitors'products. Therefore, the development of small procedures can improve the competitiveness of enterprises and increase sales.

7、开拓市场

7. Exploiting the Market

企业小程序可以使企业在互联网上拥有自己的展示渠道,可以自定义的去宣传自己的企业文化和产品,可以更好更直观的向客户展示企业内容。通过网络,将企业小程序宣传出去,这与传统的平面广告、电视广告类似,但成本更小,更便捷。一般来说,每一个企业都可以通过小程序带来订单,开拓市场。

Enterprise small programs can enable enterprises to have their own display channels on the Internet, can customize to promote their own corporate culture and products, can better and more intuitive display of enterprise content to customers. Through the network, small business processes will be publicized, which is similar to traditional print advertising, television advertising, but the cost is smaller, more convenient. Generally speaking, every enterprise can bring orders through small procedures to develop the market.

8、与客户直接交流互动

8. Direct Interaction with Customers

交流互动有利于增强企业与客户之间的联系,让客户成为忠实客户,促进客户重复消费转化。企业小程序开发,可通过互联网平台,设置专门的客服人员,专人值守,提供信息咨询服务,与客户建立实时的信息交流渠道,让消费者与企业直接对话,不用在跑到实体店询问,另外想要购买产品通过小程序也可以,双方沟通更加方便。

Exchange and interaction is conducive to strengthening the relationship between enterprises and customers, making customers loyal customers, and promoting the transformation of customers'repeated consumption. Enterprise small program development, through the Internet platform, set up special customer service personnel, dedicated duty, provide information consulting services, and establish real-time information exchange channels with customers, so that consumers and enterprises directly dialogue, not to run to the physical store to ask, in addition to want to buy products through small procedures can also be, communication between the two sides is more convenient.

小程序成为企业流量的众多入口之一,为让企业从更多平台渠道获得新的客户,小程序开发必不可少。

Small program has become one of the many entrances of enterprise traffic. In order to enable enterprises to obtain new customers from more platforms, small program development is indispensable.