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做网站公司如何理解网站建设的关键词?

来源:www.sjkhdkf.com 发布时间:2019/06/26

  网站建设的关键词可以通俗地理解为:网友或潜在客户在搜索引擎中找到你的网站时输入的关键词。通过这个了解我们可以知道,关键词的选择不仅是seo优化的核心,也是企业网站营销的核心。尤其是新手朋友在选择关键词时一定要考虑调查清楚,下面将与大家分享一下在关键词选择下的几点经验。

  The keywords of website construction can be easily understood as: keywords entered by netizens or potential customers when they find your website in search engines. Through this understanding, we can know that the choice of keywords is not only the core of SEO optimization, but also the core of enterprise website marketing. In particular, novice friends must consider investigating when choosing keywords. Below, I will share with you some experience in keyword selection.

章丘网站优化

  做网站公司如何理解网站建设的关键词。

  How do website companies understand the key words of website construction?

  首先,创建自己的品牌关键词,首先是把自己的品牌作为关键词,然后选择其他。请注意这一点。竞争对手的要害词虽然要参考,但不要盲目模仿。

  First of all, create your own brand keywords, first of all, take your brand as a keyword, and then choose other keywords. Please pay attention to this point. The key words of competitors should be consulted, but don't imitate blindly.

  其次,如果网站建设是有地理针对性的,那不妨为您添加一个地理位置也特别重要,比如:广域网,所以定位于北京地区。

  Secondly, if the construction of the website is geographically targeted, it is also particularly important to add a geographic location for you, such as: WAN, so it is located in Beijing.

章丘网站优化

  第三,一切都是为了客户,所以在关键词的选择上,在客户的角度上显得尤为重要,你可以充分利用你所拥有的资源,从你的对手、客户、员工、朋友等渠道获得不同的想法。

  章丘网站优化

  Thirdly, everything is for customers, so the choice of key words is particularly important from the customer's point of view. You can make full use of the resources you have to get different ideas from your competitors, customers, employees, friends and other channels.

  第四,网站建设合理控制关键词的数量,积累大量的关键字已经随着时间的改善搜索引擎只会惩罚更快,和更多的识别方法是控制的关键字数量每页3最好的,那么只要内容这几个核心关键词可以不仅能保证关键字密度在很大程度上,在搜索引擎看来你的主题更加明确。其他关键字可以分散到其他页面并进行优化。

  Fourthly, website construction can reasonably control the number of keywords, accumulate a large number of keywords over time to improve the search engine will only punish faster, and more recognition methods are the best way to control the number of keywords per page 3, so as long as the content of these core keywords can not only ensure keyword density to a large extent, in the search engine's view, your theme is more clear. Other keywords can be distributed to other pages and optimized.

  第五,关键词选择不要太宽泛,如“导航”这个词是作者在导航类网上购物时如果以关键词为主,会与很多人竞争,而目标用户群也不会专注于自己的推广。所以网站建设在这一点上要用更具体和详细的词汇来方便定位。添加“在线购物导航”,这样就清楚了。

章丘网站优化

  章丘网站优化

  Fifth, the choice of keywords should not be too broad. For example, the word "navigation" means that the author will compete with many people if he mainly uses keywords in online shopping of navigation type, and the target user group will not concentrate on his promotion. So website construction should use more specific and detailed vocabulary to facilitate positioning at this point. Add "online shopping navigation" to make it clear.

  第六,不需要与你的关键字,有些新朋友喜欢很受欢迎现在很流行的话,把它作为一个关键字总是考虑他们的排名和促进更有效,殊不知你这种做法实际上是欺骗用户和搜索引擎,通常是将惩罚的后果,也浪费能源。

  Sixth, you don't need to talk to your keywords. Some new friends like popular words now. They always think about their ranking and promote it more effectively as a keyword. You actually cheat users and search engines. Usually you will punish them and waste energy.

  以上是章丘网站优化公司为大家整理的相关内容,希望能够帮到您,想要了解更多详情,请点击我们的网站http://www.sjkhdkf.com

  This is the relevant content that Zhangqiu Website Optimizing Company sorted out for you. Hope to help you. For more details, please click on our website http://www.sjkhdkf.com.